Credit Consumption Has Huge Auto Market Potential

16 July 2009

Though the influence of international financial crisis hasn't touched the bottom yet, the domestic auto market is getting warm quietly.


During the "May Day" vocation this year, many cities such as Nanchang city in Jiangxi province welcomed a vehicle purchase upsurge, the phenomenon of "people wait for vehicles" emerged in lots of hot vehicle types. At the same time, banks and automotive finance companies launched automobile consumption credit preferential measures successively.

 


In the 2009 Shanghai International Automobile Industry Exhibition held not long ago, in spite of the influence of international financial crisis, many international auto giants still dispatched a strong delegation and brought their latest products.

 


According to statistics of China Association of Automobile Manufactures, the vehicle production and sales volume exceeded 1.15 million respectively in April and both reached a new record high. The vehicle sales volume has been over a million for a few consecutive months and has leaped into the front ranks of the world.

 


China auto market is getting warm. It means that the series of policies and measures of the State has started to show their effectiveness. It also benefits from the "warm current" sent by the financial industry.

 


Among the vehicle credit products newly launched by the banks, the "easy vehicle purchase" of China Merchant Bank is a big highlight. "Easy vehicle purchase" is a financial innovative product for broadening vehicle financing channels. The best feature of the product is interest-free repayment by credit card as well as simple and efficient business process. After submitting complete application form, the approval process of CMB credit card users could be finished in 4 hours the soonest. Lower repayment pressure and quick approval process exerted people's passion to buy vehicles directly. Now the "easy vehicle purchase" product of CMB credit card has developed further cooperation with nearly 30 main vehicle types of brands, such as FAW-Volkswagen, Dongfeng Peugeot, Guangzhou Honda, Beijing Hyundai, etc. "Easy vehicle purchase" service is offered for credit card users in the 4S stores and well-known vehicle stores in the 30 main cities in China. Relevant experts said that the launch of "easy vehicle purchase" has made customers have more vehicle purchase options and enjoy more preferences, broadened the financing channel of vehicle purchase effectively, promoted the increase of vehicle production and sales, and injected fresh vigor for revitalizing auto market.

 

 

 

Source : internet

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