King Long’s Brand Value: 7.736 Billion Yuan
19 June 2009
The Sixth World Brand Summit was held in Beijing, the capital of P. R. China, on June 16, 2009. Through the evaluation from World Brand Lab (WBL), Xiamen Kinglong United Automotive Industry Co., Ltd (Kinglong for short as below)’s brand value reaches 7.736 billion Yuan and occupying the 91st position in total. Kinglong’s brand value is up 889 million Yuan year-on-year.
Kinglong Receives Certification
In the year of 2008, Kinglong sponsored many activities and received a very good feedback from society. For example, May 12 Sichuan earthquake, Kinglong sponsored the relay race of love; 2008 Beijing Olympic Games, Kinglong bus performed excellent and fully ensured the transport of athletes and volunteers. All of these activities and honor boosted Kinglong’s enterprise image in society.
Established in 1988 with the headquarter locating in Xiamen, Kinglong professionally deals with research, development, manufacturing and marketing of large and medium size coach. With an annual production capacity of 30000 units, Kinglong has been able to manufacture more than 200 kinds of products ranging from 4.5m to 18m, which include touring buses, coaches, buses, passenger cars and special vehicles.
Source : english.chinabuses.com
Editor : Frederick
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