On November 14, 2024, ZF Commercial Vehicle Solutions Division held a media communication event in Jinan, China, to comprehensively showcase its latest strategies and achievements in promoting green and intelligent transformation in the commercial vehicle sector.

Localization Strategy: Getting Closer to Customers to Meet Diversified Demands of the Chinese Market

China is one of the key strategic markets for ZF's commercial vehicles. The company has been committed to accelerating the deep localization of its supply chain, manufacturing, and research and development, providing more cost-effective customized solutions to meet local market demands and maintain a leading position.

ZF Commercial Vehicles is gradually promoting the localization of components, transitioning from mechanical parts to electromechanical and purely electronic components, thereby enhancing supply chain security and response speed. In China, ZF Commercial Vehicles boasts nine manufacturing bases located in cities such as Jiaxing, Qingdao, Jinan, Shanghai, Taishan, Shiyan, and Changchun. Through localization of its supply chain and manufacturing, ZF optimizes costs, improves efficiency, and rapidly responds to market demands and changes, supporting sustained business growth.

Chinese commercial vehicle manufacturers are demonstrating strong momentum in international development. As a globally leading supplier of commercial vehicle components, ZF, with its advanced technology, global perspective, and strong brand influence, provides comprehensive support and assurance for the successful overseas expansion of Chinese commercial vehicle manufacturers.

ZF introduces internationally advanced products and technologies to empower its customers' overseas ventures. Recently, ZF provided its industry-leading Electronic Braking System (EBS) for a new all-electric long-haul truck launched by a representative emerging heavy-duty truck company in China, ensuring vehicle stability and safety for long-distance transportation.

With a deep understanding of global regulations, markets, technical requirements, and operational scenarios in different regions, ZF can tailor compliant solutions for its customers, supporting their differentiated strategies in overseas markets. In October this year, ZF successfully provided an advanced solution that meets European GSR regulations for a leading Chinese bus manufacturer, covering key technologies such as ADAS and braking systems. In the future, ZF will also develop the mBSP modular braking system based on electric buses.

Source : www.chinabuses.org

Editor : Lucy

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