Higer Listed on the "China's 500 Most Valuable Brands" for 17 Consecutive Years
20 June 2024
On June 19, 2024, the 21st World Brand Conference hosted by the World Brand Lab was held in Beijing, where the 2024 China's 500 Most Valuable Brands was released. Higer Bus Company Limited (hereinafter referred to as "Higer") was once again listed, ranking 129th with a brand value of 890.72 billion yuan.
Higer has always upheld the concept of balancing pragmatism and innovation, moving forward steadfastly. In the domestic market, it has laid a solid foundation with its first-class quality and continuous innovation, gaining widespread recognition in the industry. In the trend of globalization, Higer actively expands overseas markets with a forward-looking strategic vision, integrates into the global transportation system with an open and inclusive attitude, shows the world the charm and value of "Made in China", and has won widespread praise and respect from the world.
On January 5, 2024, 160 Higer high-end pure electric buses were officially exported to Pakistan. The order amount exceeded 150 million yuan, which was the first time that Pakistan has introduced a large number of pure electric buses, effectively demonstrating the competitiveness and brand power of Chinese new energy buses in the international market.
On January 12th, the 18th Asian Football Event opened at the Lusail Stadium in Qatar. More than 600 Higer buses gathered and appeared, "connecting" 9 stadiums and escorting fans from various countries. Once again, they witnessed the "glorious moment" with a strong lineup, high standards, high quality, and high efficiency.
With excellent performance and quality, Higer shines brilliantly in overseas markets, especially in countries along the "Belt and Road". In Serbia, Higer buses provide high-quality public transportation experience for local residents, ranking first among Chinese bus brands in this market.
In 2023, Higer successively won several overseas orders, with an annual export value of more than 4.2 billion yuan, a record high, ranking second in the industry. This achievement once again proves the strength and position of Higer in the global bus market.
Source : www.chinabuses.org
Editor : Lucy
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