Guangdong Market Survey of 7m Coasters in Jan.-May (II)

03 July 2013

www.chinabuses.org: Analysis on Customers' Behavior Preference


1. Analysis on the Influencing Factor

 

coaster


The three main factors are business volume, price and after-sales service.


2. Customers' Attention to the Performance Index

 

coaster


Among all the indexes, individual customers focus on fuel economy, safety, maneuverability and comfort.


3. Proportion of the Lessees

 

coaster


The lessees consist of three main groups: 1. Those who need the renewal due to the expiration of their original 7m buses; 2. Those who need to renew their current coasters; 3. Those who are suffering from the small space of their MPVs.


4. Analysis on the Purchasing Characteristics of Group Customers

 

coaster


Among all the group customers, the state organs own the most of 7m coasters.


Among the enterprise customers, state-owned enterprises, Sino-foreign joint ventures, enterprises with Sino-foreign cooperation and foreign-funded enterprises take a large proportion.

Source : www.chinabuses.org

Editor : Song

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