Zhongtong Sales Growth Analysis in January 2013 (II)
17 May 2013
www.chinabuses.org: 1. Coaches Sales Growth Condition of Different Lengths
|
|
Total |
12＜L |
11＜L≤12 |
10＜L≤11 |
9＜L≤10 |
|
Jan. 2013 |
12808 |
32 |
3092 |
767 |
467 |
|
Jan. 2012 |
12114 |
752 |
1803 |
821 |
374 |
|
Y-O-Y Rise |
5.7 |
-95.7 |
71.5 |
-6.6 |
24.9 |
|
|
8＜L≤9 |
7＜L≤8 |
6＜L≤7 |
5＜L≤6 |
3.5＜L≤5 |
|
Jan. 2013 |
1945 |
1658 |
1788 |
1040 |
2019 |
|
Jan. 2012 |
1402 |
1702 |
1232 |
1045 |
2983 |
|
Y-O-Y Rise |
38.7 |
-2.6 |
45.1 |
-0.48 |
-32.3 |
We can see from the above that sales of coaches in January increase by 5.7%. Sales of super large, 10-11m, 7-8m, 5-6m and 3.5-5m decrease. The growth is mainly because the Spring Festival is in different months of 2011 and 2012.
2. Zhongtong Coaches Sales Growth Condition of Different Lengths
|
|
Total |
12＜L |
11＜L≤12 |
10＜L≤11 |
9＜L≤10 |
|
Jan. 2013 |
617 |
0 |
70 |
17 |
14 |
|
Jan. 2012 |
752 |
64 |
18 |
25 |
11 |
|
Y-O-Y Rise |
-18.0 |
-100.0 |
288.9 |
-32.0 |
27.3 |
|
Industry Rise |
5.7 |
-95.7 |
71.5 |
-6.6 |
24.9 |
|
|
8＜L≤9 |
7＜L≤8 |
6＜L≤7 |
5＜L≤6 |
3.5＜L≤5 |
|
Jan. 2013 |
71 |
187 |
258 |
|
|
|
Jan. 2012 |
94 |
296 |
244 |
|
|
|
Y-O-Y Rise |
-24.5 |
-36.8 |
5.7 |
|
|
|
Industry Rise |
38.7 |
-2.6 |
45.1 |
-0.48 |
-32.3 |
We can see from the above that:
(1) Sales of Zhongtong coaches decrease by 18%, far away from 5.7% growth of industrial average in January. Sales of 11-12m coaches increase year on year, while sales of 9-10m and 6-7m stay the same as those in last January.
(2) Decline in sales of coaches impacts overall market performance of Zhongtong in January.
Source : www.chinabuses.org
Editor : Song
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