Xiamen Golden Dragon Sales Data Analysis in the First Four Months of 2012 (I)
06 June 2012
www.chinabuses.org：I Bus Industry Sales Growth Analysis in the First Four Months of 2012
1. Overall Sales Growth Condition of Different Lengths
Table 1: Sales Growth Table of Different Lengths in the First Four Months of 2012
|
|
Total |
12＜L |
11＜L≤12 |
10＜L≤11 |
9＜L≤10 |
|
First four months of 2012 |
71568 |
780 |
14574 |
7584 |
3996 |
|
First four months of 2011 |
65200 |
684 |
12720 |
6976 |
3613 |
|
Y-O-Y Rise
|
9.77 |
14 |
14.6 |
8.7 |
10.6 |
|
8＜L≤9 |
7＜L≤8 |
6＜L≤7 |
5＜L≤6 |
3.5＜L≤5 |
|
|
First four months of 2012 |
8755 |
10036 |
8489 |
5244 |
12110 |
|
First four months of 2011 |
7203 |
9882 |
7595 |
5455 |
11072 |
|
Y-O-Y Rise
|
21.5 |
1.6 |
11.8 |
-3.9 |
9.4 |
Chart 1: Sales Growth Chart of Different Lengths in the First Four Months of 2012
We can see from the above that:
Sales in the first four months of 2012 increase 9.77% over last year. Except 5m-6m, sales of other lengths increase. Only sales of 8m-9m increase over 20%, others less than 15%.
2. Xiamen Golden Dragon Sales Growth Analysis of Different Lengths
Table 2: Xiamen Golden Dragon Sales Growth Table of Different Lengths in the First Four Months of 2012
|
|
Total |
12＜L |
11＜L≤12 |
10＜L≤11 |
9＜L≤10 |
|
First four months of 2012 |
6406 |
4 |
684 |
335 |
68 |
|
First four months of 2011 |
7077 |
3 |
887 |
785 |
135 |
|
Y-O-Y Rise
|
-9.5 |
33.3 |
-22.9 |
-57.3 |
-49.6 |
|
Industry Rise |
9.77 |
14 |
14.6 |
8.7 |
10.6 |
|
8＜L≤9 |
7＜L≤8 |
6＜L≤7 |
5＜L≤6 |
3.5＜L≤5 |
|
|
First four months of 2012 |
536 |
178 |
594 |
246 |
3761 |
|
First four months of 2011 |
675 |
303 |
740 |
379 |
3170 |
|
Y-O-Y Rise
|
-20.6 |
-41.3 |
-19.7 |
-35.1 |
18.6 |
|
Industry Rise |
21.5 |
1.6 |
11.8 |
-3.9 |
9.4 |
Chart 2: Xiamen Golden Dragon Sales Growth Chart of Different Lengths in the First Four Months of 2012
We can see from the above that:
(1) Sales of Xiamen Golden Dragon in the first four months of 2012 decrease 9.5% over last year, 19% less than industrial average, which means Golden Dragon is suffering from a poor business.
(2) Sales of 3.5m-5m increase 18.6% and sales of super large buses increase a little.
(3) Product structure of Xiamen Golden Dragon is not rational that sales of below-8-meter account for 74.6%.
Source : www.chinabuses.org：
Editor : Chao
Views：3861
